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The shift to AI is also changing how Grenstad thinks about recruitment. A team working on the player journey, for example, needs people who understand casinos, iGaming and what a strong player experience should look like.
“I would not necessarily prioritise senior Java or front-end specialists in the same way as before,” Grenstad explains. “Technical skills remain important, particularly for people who can assess architecture and ensure systems remain reliable, but domain knowledge is becoming increasingly valuable. I’d rather take someone who’s good in the domain but doesn’t know any Java.”
That raises a question about how future developers will enter the industry. If Cubeia no longer needs front-end traditional junior Java developers in the same way, the traditional path from junior programmer to senior engineer becomes less clear.
About Prince Treasure
Operators were also banned from incentivising customers based on losses, and reward programmes must be overseen by senior management. The code restricts any player under the age of 25 from taking part.
According to a GC report from 2025, the number of VIP customers in the market had dropped by 95% per operator since the strengthening of restrictions.
Kathryn covers bitesize breaking news with a primary focus on EMEA and US legislation. A proud North Walian, fluent Welsh speaker and lifelong Wrexham FC fan – long before Hollywood came calling.
How to play Prince Treasure
Japan’s attempt to reap the economic benefits of casino gaming while keeping gambling socially contained is comparable to Asia’s dominant casino hubs Singapore and Macau.
Singapore has also imposed a highly controlled casino model, with casinos embedded within enormous integrated resorts and accompanied by entry controls and social safeguards. But by incorporating other forms of entertainment into their resorts, Marina Bay Sands and Resorts World Sentosa have proved hugely successful businesses that blend casino gaming with complementing luxury retail, hotels and entertainment.
Genting Singapore’s flagship Resorts World Sentosa (RWS) offers a smorgasbord of non-gaming entertainments, including Universal Studios Singapore. “These different businesses are planned and operated as one connected destination for leisure visitors, families, business travellers and event delegates, with the aim to widen the destination’s appeal, encourage longer stays and support spending across a broader tourism ecosystem,” a Genting Singapore spokesperson tells iGB.